Is Lenovo Looking To Buy MSI’s Gaming Division?


	Next weeks Computes Show in Taiwan which ChannelNews is attending could flush out some answers. MSI who have an excellent gaming PC range and according to DigiTimes the company has made several attempts to gain traction in the gaming notebook market, with their Y50 gaming notebook and the Erazer gaming desktop. These products haven’t been top-sellers, though, and haven’t scored well in reviews. Analysts claim that putting a PC gaming division together from scratch is hard work and that it “makes sense” for Lenovo to buy a Company that already has traction in the gaming market. MSI makes a lot of hardware components, such as motherboards and video cards, but it rarely builds PCs that aren’t gaming notebooks. Recently MSI was quick to embrace super-high-resolution displays and has strong partnerships with audio component makers that give its notebooks an edge.

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David Richards

David Richards has been writing about technology for more than 30 years. A former Fleet Street journalist, he wrote the Award Winning Series on the Federated Ships Painters + Dockers Union for the Bulletin that led to a Royal Commission. He is also a Logie Winner for Outstanding Contribution To TV Journalism with a story called The Werribee Affair. In 1997, he built the largest Australian technology media company and prior to that the third largest PR company that became the foundation company for Ogilvy PR. Today he writes about technology and the impact on both business and consumers.

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